Even a great article is little use if nobody reads it! If you want to reach your target audience, you have to use the right keywords in your articles. Keywords are very important, If you want your target market to find and read your articles you must target the right keyword phrases.
Your goal in keyword research is to find the words people are using to search for what you have to offer and then use those keywords in all the right places in your articles. You have to use the same language that your target audience use. Here are some tips on how to find the right keywords.
Don’t guess what the best keywords are, find out by doing keyword research. It’s worth doing right, success hinges on it. Here is a link to the keyword reearch tool I am using now, http://lynnelee.com/nichebot
Write your articles with your keywords in mind