Content creation and content marketing are an effective way of getting new leads and increasing your profits.
A recent issue of Entrepreneur Magazine had this to say about content creation and content marketing:
When it comes to marketing strategies, content marketing has just been crowned king, far surpassing search engine marketing, public relations and even print, television and radio advertising as the preferred marketing tool for today’s business-to-business entrepreneur.
Think about that: content marketing is bigger than print, radio or television. Bigger than SEO marketing or PR. That’s why you need to be creating content.
Here are 3 reasons why you need to be able to create your own content
Reason 1 – Prospects are attracted to your voice – by “your voice” I mean the unique way you approach problems. Prospect search on the internet for solutions to their problems. When they hear your voice – how you approach and solve problems – they will be drawn to you.
Reason 2 – No one else can deliver it like you – Here’s the good news and the reality (nice when those two go together): There are more people out there, eager to hear your message, who can only hear it in your voice, than you can ever get to in your lifetime.
No one else your unique perspective, life experience, knowledge and wisdom. No one else. And there are people out there who need to hear your unique message, who can only hear it from you.
Create your content and get it out to the people who need it.
Reason 3- You need to learn how to write your own content when you are starting out. When you start your business you are more likely to have more time than money. Use that time to learn how to quickly and easily create your own content whenever you want or need it.
Later on, when you have more money than time, you may want to outsource some of your content creation. If you have been writing your own content you will know what to look for when you are looking for someone who can “write in your voice”.
If you want to know how to easily create prospect and profit pulling content then join us on Tuesday Dec 13th for our no-cost online Content Creation Workshop…
Register here => http://lynnelee.com/profitablecontent
Jeff Herring is going to walk you through creating content LIVE so you can see exactly what to do and how to do it.
There’s no cost to attend – it’s our gift to you!
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